Monday, September 19, 2011

Nike - Back FOR The Future


Remember these shoes?


Now check out THESE shoes!


Well... turns out Nike decided to go Old School on their newest model by applying the core of their Back To The Future shoes into a new set with Kevin Durand's name on it!

In fact, this new ad by Nike goes so far as evoquing BTTF's plot and carachters... All for a good cause!

This shoe will be actioned to gather money for Michael J. Fox Foundation...

Here's the description of the video and it's main goal:

It was an ordinary evening at Lone Pine Mall. All Kevin Durant wanted was a new pair of shoes. Then the space-time continuum showed up.

Bill Hader, Christopher Lloyd, Tinker Hatfield, Donald Fullilove and KD star in a film about the most famous shoes never made, in an effort to support the Michael J. Fox Foundation for Parkinson's research.

To learn more, go to www.back4thefuture.com. To bid on the 2011 Nike MAG shoes, go to www.nikemag.ebay.com.

Together, we can help make Parkinson's disease a thing from the past.

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